Linda Potgieter appeared at a previous festival. View this year's speakers here.

Linda Potgieter

Negotiation expert
Linda Potgieter headshot

Linda Potgieter is the Sales Director for Business Negotiation Solutions Limited (BNS). BNS is a specialist negotiation consulting and training organisation headquartered in London, specialising in the design, delivery and support of customised, in-house business negotiation solutions.

Linda had the privilege to serve on former President Nelson Mandela’s PR team in Kwa-Zulu Natal, South Africa, in 1998, and cites her PR experience within this role as one of her career highlights. Awarded along with her team mates for her performance in this role, she is well known for her passionate, deliverable-driven approach to any project she undertakes, which she drives with a relentless pursuit for excellence.

Responsible for marketing and new business development, Linda has the rare ability to connect with individuals across cultures and functional disciplines, enabling her to deliver value across the entire value chain. She has a keen sense of continuous self-development, and enjoys the practical transfer of well established, proven skills and tools.

Linda is highly regarded internationally as an expert on the interpersonal dimensions of communication and business negotiation, and devotes herself to the further discovery & development of practical tools and techniques to facilitate persuasive and effective communication. Apart from delivering workshops from time to time, she uses every speaking engagement to help people understand that negotiation is not simply about doing deals, but an essential life skill.

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