Learn to make those 15 crucial minutes count in the meetings that can shape your career.
Date: Sunday, 27 April
Time: 13:40
Room: Herringham Hall
Filmed: YES
“Let’s set up a general” – four words that can lead to opportunity or obscurity. Our panel will pull back the curtain on the often-misunderstood art of the general meeting.
These seemingly casual “get to know you” sessions are where careers actually begin, but most writers walk in unprepared, wasting precious chances to make lasting impressions. Our industry insiders will share what really happens before, during, and after these meetings from all perspectives.
You’ll hear frank discussion about what executives are actually looking for, how to talk about yourself memorably without sounding rehearsed, and the subtle signals that determine whether you’ll be remembered or forgotten when opportunities arise later.
How do you discuss your work without turning the general into an awkward pitch meeting? What questions should you ask that demonstrate industry awareness? How should you follow up effectively without being pushy? What are the common mistakes that make executives internally cringe?
Don’t squander your next casual coffee by treating it like a casual coffee. Come learn how to approach these critical industry touchpoints with strategy and authenticity. Because in an industry built on relationships, knowing how to handle a general meeting might be the most important skill you haven’t yet mastered.
Speakers In This Session

Joey Tuccio // CEO & Co-Founder of Roadmap Writers
Joey Tuccio, CEO of Roadmap Writers, has helped 380+ writers break into the industry, securing deals with top agencies like CAA and projects with Warner Bros., Netflix, and Hulu.

